Whip Media’s Q1 Recap: Paramount+, Netflix Enjoy Hot Starts to 2023

By: Sean Burch|April 10, 2023

Spring is officially here – but before we get too excited about all the new shows and movies coming out over the next few months, we felt like taking a quick look back. That’s why we put together Whip Media’s first-ever Q1 Streaming Recap, looking at how each of the major SVODs –  from Apple TV+ to Showtime – stacked up against each other between January and March. 

Our recap is built on the foundation of our weekly TV and movie rankers, which look at the top 10 most-streamed TV shows and movies of the previous week. 

Looking at the infographic below, Netflix led the pack with 49 appearances in our movie ranker during Q1, thanks in large part to originals like “You People,” starring Jonah Hill and Eddie Murphy, as well as “Glass Onion: A Knives Out Mystery.” 

HBO Max, meanwhile, grabbed the silver medal for movies, with 20 total appearances in Whip Media’s movie ranker. “The Menu,” the comedy-horror flick starring Anya Taylor-Joy and Ralph Fiennes, was a big reason why HBO Max had a strong quarter. In fact, “The Menu” earned HBO Max some bragging rights, with the movie finishing as the most-streamed flick of the week three times in Q1 – more than any other movie during that time. (“Your Place or Mine,” the Netflix rom-com starring Ashton Kutcher and Reese Witherspoon, earned that distinction twice in February.) 

As for TV, Paramount+ was the top dog in Q1, with 36 overall appearances in Whip Media’s weekly TV ranker. Much of that success can be attributed to the Taylor Sheridan universe, with “1923” – the “Yellowstone” spinoff series led by Helen Mirren and Harrison Ford – and “Tulsa King,” Sly Stallone’s new mob series, helping Paramount+ pull in viewers. And more recently, “Star Trek: Picard” and “Mayor of Kingstown” have helped the service keep its momentum rolling into Q2. 

(Reminder: Whip Media’s weekly rankings are based on viewership data from TV Time, our TV and movie tracking app with more than 25 million global registered users.) 

It’s also worth pointing out Apple TV+ had a pretty strong start to 2023 on the TV side, with 16 appearances in Whip Media’s ranker – which was more than HBO Max, Hulu, Peacock and Prime Video. 

Lastly, “The Mandalorian” continued to be a big performer for Disney+, with the “Star Wars” series topping Whip Media’s TV ranker four times during Q1, which was more than any other show. It doesn’t look to be slowing down, either, with “The Mandalorian” leading Whip Media’s first U.S. ranker in April.