As the media industry races to make streaming video profitable, advertising supported tiers of subscription video platforms are getting increased attention. While some platforms have already launched ad-supported tiers, others have announced they are coming soon. As always, the content will drive consumer choice between services, but the advertising experience will have some value in user satisfaction.
As part of a larger study about customer satisfaction with subscription video services, Whip Media surveyed nearly 2,500 users of our TV Time app in the US about their experiences with AVOD tiers of major streaming services. Download the report below now.