Sports Viewing is Supercharged with the Global Growth of FAST and AVOD

June 4, 2024 In The News (All) 0 Comment

Originally Posted on OTTVerse In the evolving landscape of streaming, the consumption of sports content has undergone significant transformation. Among the most noteworthy trends are the rise of FAST and AVOD. These models are not only reshaping how audiences access sports but are also driving substantial growth in viewership and […]

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Leveraging Content IP: How to Uncover Demand for New Series, Spinoffs, and Reboots

April 30, 2024 In The News (All) 0 Comment

In today’s fast-paced and ever-evolving entertainment landscape, the strategic management of IP and library content has become more crucial than ever for studios, networks, and streaming platforms. The ability to discern which titles have inherent demand and recognizability is instrumental in making informed decisions regarding development, programming, licensing, ultimately maximizing […]

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5 Key Takeaways from NAB 2024 — A CMO Perspective

April 19, 2024 In The News (All) 0 Comment

Originally Posted on Media Play News As the epicenter of media and entertainment innovation culminated at NAB 2024 in Las Vegas this week, it didn’t just showcase cutting-edge technology. The show also offered profound insights into the future landscape of the industry. 1. AI Potential vs. Reality: Bridging the Gap […]

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Enhance Your “Content Measurement” Intelligence with Viewer Sentiment & Engagement

April 5, 2024 In The News (All) 0 Comment

Harness the viewer’s voice to inform development, licensing, programming, and windowing strategies   Jerry Inman, CMO Whip Media  In today’s dynamic and ever changing entertainment industry landscape, understanding the pulse of your audience has never been more crucial. As the Chief Marketing Officer at Whip Media, I’ve witnessed firsthand from […]

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Europe’s Leap: Navigating the Rapid Adoption of FAST and AVOD

February 29, 2024 In The News (All) 0 Comment

The landscape of digital streaming in Europe is undergoing a significant shift with the rapid adoption of FAST and AVOD. This trend is offering an alternative route to how European audiences consume media, reflecting a growing preference for flexible, cost-effective viewing options. In this blog, we explore the factors driving […]

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AI-Powered Tools Now Help Solve FAST Reporting Challenges and Predict Content & Consumer Trends

January 19, 2024 In The News (All) 0 Comment

At the recent 2024 Consumer Electronics Show (CES) in Las Vegas, Whip Media announced new features that leverage AI and automation for data aggregation to better collect, analyze and update viewership and content insights. This marks a pivotal shift in addressing FAST reporting challenges and predicting content and consumer trends.  […]

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Transforming the TV and Film Development Landscape: Embracing Audience Insights To Better Understand the Demand for Library Content, Spinoffs and Reboots

November 30, 2023 In The News (All) 0 Comment

The entertainment industry is at a pivotal moment, evolving rapidly in response to shifting audience demands. One significant change reshaping this sector is the integration of technology that enables direct access to audience sentiment at scale. This shift represents a revolution in how TV and film development teams interact and […]

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Navigating the FAST Lane: Insights from MIPCOM 2023

November 1, 2023 In The News (All) 0 Comment

MIPCOM 2023 is the world’s largest entertainment content market, where buyers and sellers from over 100 countries come together to discover, buy, and sell TV and digital content. The event took place at the Palais des Festivals in Cannes, France, from October 16-19, 2023 and brought together over 12.000 delegates […]

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Top 4 Supply Chain Issues Facing FAST/AVOD Platforms in 2023

October 18, 2023 In The News (All) 0 Comment

FAST and AVOD platforms are growing rapidly, and with that growth comes a number of challenges, including managing the content supply chain. Here are the 4 most common supply chain issues that FAST/AVOD platforms have been facing so far  : Tooling: FAST platforms tend to focus on user interface and […]

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Is FAST a micro or macro play? A look ahead at the hot topic of MIPCOM 2023.

October 10, 2023 In The News (All) 0 Comment

Is FAST a micro or macro play? It has been the mantra since FAST started its explosive growth that this new business model was an opportunity for smaller content owners to quickly produce channels that could be exploited in the new linear space in a way that could never happen […]

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Looking Ahead: Top Anticipated TV Shows for October 2023

October 3, 2023 In The News (All) 0 Comment

With September now at a close and October just beginning, it’s the perfect time to check on what viewers are most looking forward to watching this month, be it on streaming platforms or linear channels. Leveraging Whip Media’s extensive panel of 28 million content consumers, let’s delve into the exciting […]

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Harnessing Metadata’s Intelligence: The Key to Personalizing FAST Channels & Igniting Audience Engagement Through Discovery

October 2, 2023 In The News (All) 0 Comment

The realm of streaming is ever-evolving, and the rise of Free Ad-Supported Streaming Television (FAST) stands testament to this. While offering a multitude of content for free interspersed with ads, it’s crucial for FAST services to optimize viewer experience for sustaining engagement. The linchpin? Metadata. In order to be successful, […]

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IBC 2023 Key Takeaways From the Floor

September 21, 2023 In The News (All) 0 Comment

Steady as we go Across the board, most media companies were looking for ways to save money. Intent on cost optimization, they were looking for solutions that enhanced efficiency and reduced costs. We heard about the rapid rise in the cost of capital, the impact of cord cutting & rapid […]

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Whip Media Unveils FASTrack™: The Future of FAST Content Performance & Revenue Reporting for the Entertainment Industry

September 13, 2023 In The News (All) 0 Comment

Today’s entertainment world is exploding  with content, and with the rapid growth of FAST channels, the challenge  to manage and understand a sea of revenue and viewership data from all partners remains. Introducing Whip Media’s latest solution for small/mid tier distributors to help solve that problem – Whip Media FASTrack™. […]

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The Most Anticipated Series Coming in September 2023

August 31, 2023 In The News (All) 0 Comment

Looking Ahead: Top Anticipated TV Shows for September 2023 As Summer is winding down and Fall is almost here, it’s time to look ahead to what viewers are intending to watch this September, be it on streaming platforms or linear channels. Using Whip Media’s panel of 26M content consumers, let’s […]

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Top 3 Pain Points for FAST/AVOD Content Provider Partner Payments You’re Probably Experiencing

August 22, 2023 In The News (All) 0 Comment

 As the landscape of media consumption exponentially evolves, the rush to acquire and retain viewers has led to the rapid growth of FAST(Free Ad-Supported Streaming Television) and AVOD (Advertising-Based Video On Demand) platforms. According to Statista, the number of AVOD/FAST users is expected to hit 3.4 billion users by 2027. […]

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Simplifying the Content Supply Chain for Today’s FAST and AVOD Platforms

August 14, 2023 In The News (All) 0 Comment

In the ever-evolving world of streaming, the rush to acquire and retain viewers has led to the exponential growth of FAST (Free Ad-Supported Streaming Television) and AVOD (Advertising-Based Video On Demand) platforms. According to Statista, the number of AVOD/FAST users is expected to hit 3.4 billion users by 2027. Although […]

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Could AVOD and FAST New Subscriptions Surpass SVOD by the End of 2023?

August 7, 2023 In The News (All) 0 Comment

As we venture into the ever-evolving world of streaming, the battle between Advertising-based Video On Demand (AVOD), Free Ad-Support Television (FAST) and Subscription Video On Demand (SVOD) platforms has intensified. While SVOD services like Netflix, Hulu, and Amazon Prime have long dominated the streaming landscape, a compelling case can be […]

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Hollywood Strikes Could Drive Streaming Service Cancellations, New Whip Media Survey Finds

July 28, 2023 In The News (All) / News 0 Comment

The ongoing actors and writers strikes could fuel a wave of streaming cancellations later this year, according to new survey data from Whip Media. No service is immune, either. As TheWrap succinctly put it: “Customers of every major streaming service in the U.S. said they were much more likely to […]

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The Rise of Apple TV+: ‘Silo’ and ‘Ted Lasso’ Drive Big Second Quarter for Tech Giant

July 21, 2023 In The News (All) / News 0 Comment

It’s official: You can add TV shows and movies to the list of things Apple does well. That much is obvious, after Apple TV+, the tech giant’s linchpin streaming service, just had a remarkable second quarter. In fact, Apple TV+ made more appearances on Whip Media’s weekly TV ranker — […]

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Inside ‘Barbenheimer’: Here’s Why Fans Can’t Wait for ‘Barbie’ and ‘Oppenheimer’

July 14, 2023 In The News (All) / News 0 Comment

Excited about “Barbenheimer”? If so, you’re not the only one. With both “Barbie” and “Oppenheimer” set to hit theaters on July 21, millions of fans are ready to enjoy the appropriately-dubbed movie event of the summer. But for different reasons, it turns out, according to new Whip Media survey data. […]

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FAST Reporting Just Got Faster

May 19, 2023 In The News (All) 0 Comment

The number of FAST (Free Ad-supported Streaming TV) Channels in the U.S. has increased 81% in the last year. There are many factors behind the rise of FAST Channels, including content being cheaper to acquire, viewers suffering from “subscription fatigue,” and the opportunity to monetize library content. The meteoric rise […]

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New Whip Media Survey Finds Most Fans Are Worried the Writers Strike Could Impact Their Favorite Shows and Movies

May 18, 2023 In The News (All) 0 Comment

Most TV and movie fans are aware of the WGA writers strike – and they’re starting to get a bit worried it’ll impact their favorite content. That’s perhaps the key takeaway from a new Whip Media survey looking at consumer awareness of the strike. Here’s what you need to know:  Whip […]

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Ramping Up Rights Metadata in the New Entertainment Ecosystem

April 24, 2023 In The News (All) 0 Comment

In the ever-evolving world of entertainment, managing intellectual property rights is critical to success. Rights metadata is the metadata that relates to rights and intellectual property. It provides data and information about the owner, as well as where and how it’s allowed to be used. It enables organizations to effectively […]

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Whip Media’s Q1 Recap: Paramount+, Netflix Enjoy Hot Starts to 2023

April 10, 2023 In The News (All) 0 Comment

Spring is officially here – but before we get too excited about all the new shows and movies coming out over the next few months, we felt like taking a quick look back. That’s why we put together Whip Media’s first-ever Q1 Streaming Recap, looking at how each of the […]

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Metadata Makes My Favorite Childhood TV and Films Available To Generation Alpha & Gen Z

In The News (All) 0 Comment

In the last 36 months the entertainment industry has seen an explosion in the availability of older TV shows and films on a variety of streaming platforms. This increased accessibility is great news for a whole new generation of viewers that missed out on some of my personal favorite childhood […]

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