Determining True Value of Different Content Types: Gain the Competitive Edge with Content

IBC 2020 might be cancelled, but you now have the opportunity to connect with Whip Media and other industry leaders at our two-day virtual event.

In this panel, operators & multi-channel providers will learn:
  • The value of live content, scripted content, reality TV and sports to paying viewers
  • Progressive datasets to understand how content types can impact acquisition and retention strategies
  • Operator insights on adapting licensing decisions in a dynamic TV viewing landscape
  • Maximizing content acquisition dollars to find hidden gems to titles that are already available to you