NATPE Hollywood: Behind the Scenes Panel

By: Nadine Suleiman|June 15, 2022

This session at NATPE Hollywood focused on a variety of critical elements in the business of monetizing scripted content, including content negotiation and distribution, enhancing content search and discovery capabilities, as well as tracking the behaviors of various audience segments. The panel was moderated by Jeffrey Cole, and included Whip Media’s Vince Muscarella.