Exporting content has played a huge role in the success of Hollywood. Giants like Netflix, Disney and Amazon are expanding traditional distribution models. We have seen non-US-originating titles find success outside their home regions all thanks to the proliferation of SVOD platforms and their recommendation engines. As a result, a more diverse array of programming is gaining traction around the world, creating more choices for content buyers everywhere, including the US. Join our Breakout session as we discuss the importance of having the right insights to stay relevant in today’s market.
Watch Whip Media’s Media & Research & Insights Lead Eric Steinberg discuss this topic below.